Export Business · Indonesia

Bilingual web design for export businesses selling to international buyers

Tirta Bahari Abadi needed a website that spoke to buyers in China as clearly as it spoke to buyers everywhere else. Here's what we built, and why.

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The Challenge

What most export company websites get wrong

International buyers only saw English

A large share of potential buyers communicate more comfortably in Mandarin. Without a Chinese version, the site quietly lost their trust before a single email was sent.

No clear proof of export capability

International buyers need to see certifications, sourcing standards, and shipping capability upfront — not just product photos.

Products presented like a retail catalog, not a trade offering

B2B buyers evaluate suppliers differently than retail shoppers. The old layout read more like a local market listing than a serious export partner.

What We Built

A site built for how international buyers actually decide

Full EN/ZH bilingual toggle

Every page, not just the homepage, switches cleanly between English and Chinese, so buyers can evaluate the company in the language they trust most.

Export-focused trust signals

Certifications, sourcing standards, and shipping capability are placed where international buyers look first, before they ever reach the product list.

Product showcase built for B2B evaluation

Products are presented with the detail a wholesale buyer needs, not styled like a consumer storefront.

Global shipping section

A dedicated section lays out shipping regions and logistics clearly, answering the first question most international buyers have before reaching out.

FAQ

Common questions about export business websites

Why does a bilingual website matter for an export business?

A large share of potential buyers communicate more comfortably in Mandarin. Without a full EN/ZH toggle across every page, not just the homepage, a site quietly loses that trust before a single email is sent.

What do international B2B buyers look for before contacting a supplier?

Certifications, sourcing standards, and shipping capability upfront, not just product photos. Placing those trust signals where buyers look first, before the product list, shortens the path to a real inquiry.

How is a B2B export site different from a retail storefront?

Wholesale buyers evaluate suppliers differently than retail shoppers do. Products need the level of detail a bulk buyer requires, and the overall layout should read as a serious trade offering rather than a consumer catalog.

Does Durays Dev build multilingual websites for other industries?

Yes. Tirta Bahari Abadi is an example of the same approach applied to export and trade businesses — the underlying principle of clear, trust-building, audience-appropriate design applies across every niche Durays Dev works in.

Want a bilingual website for your export or trade business?

We build the same kind of trust-building, multilingual site for export businesses selling internationally — starting at $799, with $0/month hosting.

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